In the Wld

WE BUILD BRANDS FOR BUILDERS.

Brand, Growth, & Ops.
for Builders.

About

About Us

IntheWLD is a growth advisory for B2B Builders. Founded by Jonathan Sexton in 2024, we are collective of creators, strategists, designers, and technologists that help high tech and engineering-led teams normalise new tech in existing markets.

We believe AI and Blockchain are better together, Bitcoin is freedom, and communities win. We're keen on nature, NFTs, and we're quantum-curious. We stand for open source, ownership, and letting tradition inform progress without defining it.

FRACTIONAL
LEADERSHIP

What We Do

Brand & Creative

In highly technical companies, it's hard to tell a clear story without watering down the message. It's not enough to be better; you need to be the only one with your unique perspective. At IntheWLD, we make the complex simple, ensuring your great work is seen, heard, and remembered.

Go-to-Market

Every market entry is unique, but it's always a pivotal moment. Balancing short-term revenue wins with long-term sustainability is crucial. Whether you're aiming for immediate impact, steady growth, or an enduring community, our team has the strategies to make it happen.

Fractional Leadership for Growing Teams

Getting top-level expertise can be hard when budgets are tight. Our fractional execs offer leadership in partnerships, budgeting, marketing, and communications. This helps companies succeed while protecting cash flow during crucial growth stages.

Revenue Operations

Sales and Marketing alignment is a barrier for most growing organizations, often compounded by bloated martech budgets and ineffective CRM use. At IntheWLD, we put the customer center stage, helping growth teams achieve alignment and ensuring your unique perspective shines

We Build Brands for Builders

OUR FOCUS

INDUSTRIES WE SPECIALIZE IN

DISCOVER MORE

Bitcoin+

Bitcoin & Crypto

Bitcoin-focused companies carry a complex burden, often being required to educate on BTC's foundational value prop as a prerequisite to their own.

We work with builders across the crypto landscape to close the gap and find your unique place in the Bitcoin-ecosystem and beyond.

Artificial Intelligence

AI is advancing at a breakneck pace, with countless solutions hitting the market daily. For founders, the challenge is making your AI solution distinguishable. What sets it apart? What's its impact?

Clarity and authenticity are key. We help articulate your AI's unique value and real-world application, ensuring it doesn't just blend in, but sets the standard.

Web3

Blockchain & Web3

Blockchain is redefining ownership and digital identity through NFTs, while unlocking new possibilities with tokenization and co-creation. Wallets are simplifying transactions, while the tech stands as the best option for trust in AI at scale.

For success, products need to be seen not just as complex tech advancements but as valuable parts of our daily life experiences that expand what we are capable of.

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Deep Tech

From material science to 3d printing, from quantum computing to clean energy, making the jump from deep research to actual market success is tough. It’s about making hard-to-grasp ideas easy to understand and use, ensuring that big discoveries do more than just show up – they solve real problems.

The aim is to turn detailed research into real-world products that not only catch attention but also truly help and change their field, setting new standards for what’s possible.