Revenue Operations

Traction is a luxury; then the challenge shifts.

Sales and marketing often drift into silos while the tech bloat drive cost up and efficiency down. That doesn't work in B2B.

The customer journey is the center of gravity.

RevOps is aligning your your people and your tech around it to get the best possible results.

Common symptoms of misalignment:

• Sales and marketing clash over lead quality and closing rates.
• Too many leads, not enough conversions.
• Teams avoiding the CRM, missing opportunities.
• Hidden obstacles or painful processes slowing progress.
• Tool bloat is slowing you down, or ballooning in cost.

The RevOps Offer:

• Customer Decision Journey Mapping: Use psychology to understand the key decisions your customers make at each step from awareness and loyalty.
• Sales & Marketing Alignment: Get your sales and marketing teams aligned around the customer journey in terms of messaging, targeting, tools, and incentives.
• Growth Gap Analysis: Find and fix what's slowing your growth along the customer journey.
• Martech Assessment: Check and simplify your tech stack to better support your growth.

The RevOps Process:

1. Explore: Meet with teams to understand incentives, tools, and tech.
2. Identify: Pinpoint pressure points in your operations.
3. Map: Collaboratively map the customer journey and align team & tech roles.
4. Commit: Create a detailed action plan and SLA between teams, signed in blood (not really).
5. Monitor: Track progress, tweak strategies, and grow effectively.

Ready to Work as One? Let's Go!